Book Marketing Success
Book Marketing Success Podcast
Book Marketing Success Story #1 Answer
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Book Marketing Success Story #1 Answer

Here Are Two Steps You Can Take to Create a New York Times Bestseller

Before publishing his book with an independent book publisher, this author took two key steps—two steps that any author can follow to create a better book.

Who was this author? And what were the two key steps he took to make his book a bestseller?


Dan Gookin was the author.

DOS for Dummies was the book.

What two steps did Dan take to make his book a bestseller?

First, Dan created a brandable and memorable title, DOS for Dummies.

Booksellers at first refused to feature the book because they claimed that no readers would ever intentionally call themselves dummies. Well, the booksellers were wrong. Hundreds, then thousands of readers marched into bookstores to find the book.

Second, Dan created a user-friendly design that caused his computer primer to stand head and shoulders over any other computer manual.

DOS for Dummies ended up selling millions of copies and established a brand that has sold over 700 million copies of additional titles.

When writing a nonfiction book, you can follow Dan’s example. Start by coming up with a memorable and brandable title. That’s actually easier than you might think.

Second, come up with a design for your book that is both approachable and effective in conveying information. Ask yourself: What design elements would make your book easier to read and to use? What graphical elements would you include?


Website: https://www.bookmarketingbestsellers.com

1001 Ways to Market Your Books: https://amzn.to/3ICjpAs

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Discussion about this podcast

Book Marketing Success
Book Marketing Success Podcast
John Kremer share stories of real-life book authors who have marketed their books in innovative, fun, and money-making ways. He talks about bestseller strategies, licensing subsidiary rights, creating large Internet tribes, social networking for book sales and prestige, and ultimately selling a lot of books. These stories are short, sweet, practical, inspirational, and doable by any book author, whether a self-publisher, an author published by a big publisher, or a Kindle ebook author. You will love this show! Please subscribe now. Thanks.
This Book Writing Podcast is designed to educate and inspire writers, book authors, novelists, poets, storytellers, and content creators of all sorts. It focuses on how and why to write a book.
This Book Publishing Podcast is designed to educate and inspire book publishers and self-publishers to edit, design, distribute, and promote the best books.
This Book Marketing Podcast is designed to educate and inspire book authors and publishers to do a better job publicizing, promoting, and marketing their books. I know at least 1001 Ways to Market Your Books!
This Content Creation Podcast is designed to educate and inspire all content creators, including writers, bloggers, podcasters, videomakers, social media marketers, and internet marketers with new ideas and the latest promotional opportunities.