Book Marketing Success
Book Marketing Success Podcast
Grant Ferry: On The Innovation Opportunity
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Grant Ferry: On The Innovation Opportunity

How Owner-Operators and Book Authors Can Innovate for Success

For this episode of the Book Marketing Success Podcast, I interview Grant Ferry, the author of The Innovation Opportunity: Getting started with business innovation and moving beyond survival!

Here are a few of the questions we covered in this podcast. Note: Most book authors are owner-operators. That means that they need to innovate to create the best books, publish those books in a new way, and market those books with new passion and foresight.

In basic terms, what is innovation?

What is the innovation imperative?

Why do owner operated businesses innovate less than larger business?

What are the biggest mistakes made by owner operated businesses when it comes to innovation?

What are the biggest weaknesses smaller businesses have when it comes to innovation?

What strengths do smaller businesses have when it comes to innovation?

What are the key elements of engaging in effective and efficient ongoing innovation?

What is the innovation opportunity for owner operated businesses?

How should owner operated business get started with innovation?

What should book authors do to innovate?

Listen in to hear Grant’s answers to these questions!

The Innovation Opportunity: Getting started with business innovation and moving beyond survival! by Grant Ferry
The Innovation Opportunity: Getting started with business innovation and moving beyond survival! by Grant Ferry
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Book Marketing Success
Book Marketing Success Podcast
John Kremer share stories of real-life book authors who have marketed their books in innovative, fun, and money-making ways. He talks about bestseller strategies, licensing subsidiary rights, creating large Internet tribes, social networking for book sales and prestige, and ultimately selling a lot of books. These stories are short, sweet, practical, inspirational, and doable by any book author, whether a self-publisher, an author published by a big publisher, or a Kindle ebook author. You will love this show! Please subscribe now. Thanks.
This Book Writing Podcast is designed to educate and inspire writers, book authors, novelists, poets, storytellers, and content creators of all sorts. It focuses on how and why to write a book.
This Book Publishing Podcast is designed to educate and inspire book publishers and self-publishers to edit, design, distribute, and promote the best books.
This Book Marketing Podcast is designed to educate and inspire book authors and publishers to do a better job publicizing, promoting, and marketing their books. I know at least 1001 Ways to Market Your Books!
This Content Creation Podcast is designed to educate and inspire all content creators, including writers, bloggers, podcasters, videomakers, social media marketers, and internet marketers with new ideas and the latest promotional opportunities.