Here is the audio and text content from one of Judith Briles’ new 3-minute videos featured in her Author & Publishing Tips in 3 Minutes or Less playlist on YouTube (https://www.youtube.com/playlist?list=PLhXzmXm7u15joaoEPy23ASD2mCXtW-c-f). That playlist currently features 37 videos. Here’s one that got my attention:
Use Amazon Search Inside to Add to Your Book
How many of you have used Amazon? I bet most of you do.
Have you ever looked inside the book when you're looking at the details? Most books have the look inside or search inside feature in the book listing.
Now, go to a comparable book like yours, a bestselling book on your topic? Take a peek at how the look inside feature is laid out. Usually it has a table of contents, or what we now call the contents page.
Take a look. Does any of that book’s content match what you're thinking about including in your book? We're not talking about doing a copy paste, copy paste of content. We're looking for noodling. Is there something maybe you hadn't thought about to include or something that sparks your thinking?
You know, that seems so old, everyone has it? Maybe I need something with a unique twist. The search inside feature is very, very helpful on Amazon to spur your own thinking and planning for a book
I would also read the back cover to look for bullet points that pop out at me. Does any of the back cover copy speak to me in what I'm writing about?
I can't tell you how many times I've watched movies or a TV show, and there's a line in it that pops out and reminds me that I need to include something like that in my book. And then I end up writing an entire chapter on eight words that I heard that became the golden egg.
And now that you’re read the edited text and listened to the podcast audio, watch Judith tell the same story in her YouTube video:
Judith is using the power of YouTube playlists to showcase a series of related videos and, in essence, creating a YouTube podcast via an integrated playlist of related videos. Cool!
I might steal this idea from her or, more likely, copy some of her idea to create a new playlist for myself. You could create a series of related short videos as a playlist for your nonfiction book, novel, memoir, children’s book, or podcast.
Here are my two main playlists about book marketing:
Book Marketing Success Podcast (a playlist that syndicates many episodes from my Book Marketing Success Podcast): https://www.youtube.com/playlist?list=PLBmBDUpR8MYLB0AIBTk3Zau82aW0Y9cZ5.
Book Marketing Tips Playlist: https://www.youtube.com/playlist?list=PLBmBDUpR8MYJccMHTCuq-loHZ5ORYPso3.
Listen to my Book Marketing Success Podcast: https://bookmarketing.substack.com
Website: https://www.bookmarketingbestsellers.com
1001 Ways to Market Your Books: https://amzn.to/3ICjpAs
SnipFeed: https://snipfeed.co/bookmarketing
Ask me a question and I'll answer back with a video: https://snipfeed.co/bookmarketing/shoutouts/U2hvdXRvdXQ6NjIxZjBmNDFkNTVjODUwMDIzZWQxMzk5
Book me as a podcast guest or be a guest for my podcast. Connect here: https://www.matchmaker.fm/podcast-guest/john-kremer-bd46ec
Or just buy me a cup of coffee!: https://www.buymeacoffee.com/BookMarketing
Judith Briles: How to Use Amazon Search Inside to Add Content to Your Book