Book Marketing Success
Book Marketing Success Podcast
Podcasting Continues to Grow an Audience!
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Podcasting Continues to Grow an Audience!

Podcasts are not going away any time soon.

450 million people listen to podcasts every month. You can reach those millions of people via a daily, weekly, or limited podcast via Apple Podcasts, Google Podcasts, Spotify, Amazon Music, Audible, and many other Podcast apps, directories, and platforms. Plus, with a simple modification, you can syndicate your podcast as well through video and social media platforms.

30% more people listen to podcasts now than in 2020. That’s a big growing audience!

Podcasting is expected to reach a billion listeners by 2028. So the growth in the potential audience will more than double in the next six years!

People like listening to podcasts while they drive around town, while preparing and eating meals, while gardening or walking or doing other outdoor activities. Podcasts are easy to consume.

A number of podcasts reach several million people every day.

One of my friends, Judith Briles, has had 10 million podcast downloads in six years—and been exposed to ten times as many people via syndication and video.

The Bible in a Year podcast has had more than 238 million downloads, thus becoming the #1 podcast in the United States. It features two men from Minnesota reading the Bible for about 20 minutes a day.


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