You can use PowerPoint (and probably other slide creation software) to create landscape, portrait, and square videos to upload to all social media platforms. It takes less than a minute to transform a YouTube landscape video into a square video for uploading to Instagram and LinkedIn. From there you can take that square video and again in less than a minute transform it into a portrait video suitable for uploading to TikTok and Pinterest.
As my friend Judith Briles likes to say, it’s easy-peasy. You really have no excuse to avoid uploading your podcast videos, promotional videos, and information videos to social media in their native format (portrait videos for TikTok and Pinterest, square videos for Instagram and LinkedIn) as well as the standard landscape video favored by YouTube, Rumble, Vimeo, Facebook, Twitter, Reddit, GoodReads, etc.
After you’ve watched the above video, you’ll see how easy it is to format videos for all three standard video formats: landscape, portrait, and square.
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